Coordination of knowledge and effort, in a spirit of harmony, between two or more people, for the attainment of a definite purpose.” ~ Napoleon Hill, Think and Grow Rich
While Napoleon Hill officially introduced the term 78 years ago in his book, Think and Grow Rich, Mastermind groups have actually been around a lot longer. In fact they date back to King Arthur and the Knights of the Round Table! Many of the most successful people in history figured out that being part of a motivated group of would help them take their success to the next level and beyond.
Driving through the countryside in the pouring rain, a farmer noticed five men standing by a Lincoln touring car which was stuck in the mud. He stopped and helped to pull the car out. One of the men stepped forward to shake his hand, saying to the farmer, “I made the car you’re driving.” “And I’m the man who made those tires,” added another. He then pointed to two of the other men, and said, “Meet the man who invented the electric light, and the President of the United States.” When the fifth man said to the farmer, “I guess you don’t know me either?” the farmer replied, “No, but if you’re the same kind of liar as these other darn fools, I wouldn’t be surprised if you said you was Santa Claus.”
The farmer’s disbelief was understandable. He’d inadvertently stumbled upon a Mastermind group comprising of Henry Ford, American industrialist and founder of the Ford motor car company, Harvey Firestone, founder of the Firestone Tire and Rubber Company, Warren G. Harding, the 29th US President, Thomas Edison, the famous scientist and inventor, and Luther Burbank, a respected agriculturist.
From 1915, Thomas Edison, Warren Firestone and Henry Ford, along with a rotating group of guest members like Luther Burbank, President Harding and later President Calvin Coolidge took to the road every summer in motor camping caravans, travelling from state to state. They called themselves “The Vagabonds” and eagerly looked forward to their “gypsy” trips together each year.
Why Was This Mastermind Group So Important To “The Vagabonds?”
Well the fact is, whatever we want to accomplish in our business and life, nothing will help us to go further and faster than getting the right coaching in the context of highly motivated peers.
If you’re looking to be part of a highly motivated group of entrepreneurs – to take you and your business to the next level, I have good news. And it doesn’t involve going on “gypsy trips” – at least not yet – even though these do sound like enormous fun!
Will 2016 be the year you look back at as the one that transformed your business and took it to the next level?
I’m currently accepting applications for a guided Mastermind group I’ll be co-leading with sales and marketing experts Emma D’Arcy and Christina Jones. The group will learn how to apply more advanced business building and marketing strategies directly from Emma, Christina and me in order to take their businesses to the next level and beyond.
Leading this Mastermind Group is our top priority for 2016
Why? Because nothing has a more positive impact on your business and life than being guided by the right coach, together with the right programme, working alongside the right set of peers. We’re therefore committing our time to helping a carefully selected group of business owners get exceptional results. That’s why we’ve called it The Winners Enclosure™.
Further details of the Mastermind Group are set out in our prospectus which you can download HERE.
Let me explain why this is so important to me.
During my 8 years as a CEO I had the very good fortune to work with two brilliant mentors who helped me to navigate the ups and downs of a challenging role. When I left the corporate world to set up my coaching and consulting business, Best Year Ever, I had three priorities:
- To work with a business coach who would help me to develop my sales and marketing skills;
- To surround myself with a group of like-minded peers who encouraged and supported one another through the highs and lows of starting a business;
- To have a place to go where I was held accountable on a monthly basis for achieving my goals.
Being part of Catherine Watkin’s Mastermind group enabled me to go from startup to fully booked with 1:1 coaching clients within 8 months, four months ahead of my original timeline. This freed me up to create my own online training programme and write for my blog. I wrote about the experience in What I Learned From Being Part Of A Mastermind Group.
I’ve seen other people in Mastermind groups get similarly dramatic results. To achieve outstanding results we need three things: a coach, the right plan, and a supportive peer group of like-minded people. When I put these components into place in my own business, everything started to come together and I achieved the goals I had set.
That’s what I want you to experience, and why I believe that the Mastermind group Emma, Christina and I are co-leading is so important.
But here’s a warning up front: The group is not for everyone. This is a group for action takers who want to get exceptional results in 2016. We’re dedicating a lot of my time and energy to it, so the focus of our resources is on those entrepreneurs who are serious about taking their business to the next level – and beyond.
Full details of the Mastermind Group are set out in our prospectus which you can download HERE.
Let’s look at the three key components of The Winners Enclosure™:
1. The Coaches
Most Mastermind groups are either peer-led, or facilitated by one person. This group is different. I personally co-lead this group, along with sales and marketing experts Emma D’Arcy and Christina Jones.
I share insights from my 25 years’ in leadership roles, including 8 years as a CEO. This experience is backed up by leadership and management training at Cranfield School of Management, the UK’s leading business school. With experience in business planning, financial management, risk management, building strategic partnerships, product development, marketing including PR and leading and developing staff teams of up to 140 people, there’s very little I haven’t had to deal with or experienced. I bring this experience to bear in my work with clients who achieve exceptional business results. (See below for examples and a video testimonial).
Emma D’Arcy brings a breadth of sales, marketing and logistics experience from across a number of industry sectors, including the German retail giant Lidl. She has a Masters Degree in Marketing and was the Digital Marketing Advisor to the University of Limerick’s MBA programme. Emma is a regular guest lecturer and speaker on Marketing & Entrepreneurship, has worked as a sales manager in both B2B and B2C businesses, as well as working with hundreds of solopreneurs and small to medium businesses as a marketing consultant. Emma has also worked significantly in marketing research and has a particular interest in what makes customers buy. Emma combines academic knowledge with practical experience.
Christina Jones is our digital marketing, e-commerce and tech expert. She runs a digital marketing agency, specialising in the equestrian industry, as well as three e-commerce businesses in the retail space. She has achieved great success on Amazon. It’s very rare in the digital marketing world to find people with direct experience of running their own e-commerce business. This gives Christina a unique edge as she’s tried and tested out the online marketing strategies she uses to boost online sales in her own businesses before she applies them to her clients. Christina’s client list includes Olympians from the equestrian world.
Our focus is on helping you to develop the right plan for your business and lifestyle. We’ll make sure you have a plan that’s not only strategically and financially robust, but is sustainable over the medium to long term. Running a business is a marathon not a sprint, and so it’s essential that you develop a rhythm to your business that allows for rest and recuperation as well as quality time with family and friends.
We’re SO excited about the amazing programme we’ve put together for The Winners Enclosure™. In fact we don’t believe there’s a programme available like it! To find out exactly what’s inside, simply request our prospectus HERE.
3. The Group
This is an important but often under-estimated component. This is a hand-picked group of entrepreneurs who are hungry to learn and apply advanced business building strategies.
To make sure the group has the best possibly chemistry of like-minded, action orientated entrepreneurs, entry to the group is by application, personal screening and interview via Skype.
Note: this is a paid mastermind. Full details are in the prospectus which will find HERE.
We know from experience you’ll learn business strategies that will generate at least ten times your investment in profit; more if you’re focused and consistent. Plus you’ll in place rock solid foundations – including how to build a staff team – so that you can grow your business with confidence.
What Would Being Part Of This Mastermind Group Make Possible?
What would be possible for you if you had access to a group of entrepreneurs who are as serious about growth as you, who share the same values, who have complementary but different experiences, and who have the determination and drive to succeed both in business and in life?
Through this group, we’re confident you’ll:
- Get at least a 10x return on your investment – provided you implement the learning;
- Develop a winning strategy that’s right for you and your business;
- Feel far greater clarity and confidence about how to implement more advanced business building strategies;
- Learn and implement new and proven income-generating strategies;
- Have opportunities to develop your leadership skills;
- Have access to wider networking opportunities with like-minded entrepreneurs and business leaders;
- Increase your energy, productivity and creativity by working smarter not harder;
- Discover insights and tools so you’re more productive and perform at a higher level.
All of the above will give you the strategies and tools you need to build a successful business and take it to the next level and beyond.
The Next Step
If you’d like to find out more, the next step is simply to request a prospectus and then, if this sounds right for you, to complete the application form.
You can download a copy of the prospectus HERE.
The deadline for applications is midnight on Friday, 8th January for the 2016 programme.
We will review applications as they come in. Once members have been chosen and have accepted, entry for 2016 closes. The earlier you apply, the better chance you have of joining the group.
One thing I’m certain about. If you’re serious about building taking your business to the next level and putting it into significant growth, this Mastermind Group is for you.
To download a copy of the prospectus for The Winners Enclosure™, please click HERE.
P.S. Wondering about the results my clients achieve?
For 7 years, Sarah ran a small, successful legal practice and employed 6 members of staff. She brought me in towards the end of 2014 to help her scale up her business. In 2015 Sarah went from a turnover of $359,000 in 2014 to a turnover of $644,000 this year. Next year we expect her business to turn over a minimum of $1 million. Her staff team has grown to 12 people and growing. They’ll be moving premises next year! We’ve achieved these results – 9% month on month growth – with an acquisitions strategy and by setting up a sales team.
Paul started his electrical business 18 months ago, and was new to business. This year, he’s increased his turnover, month by month, from $10,600 in January to $30,300 by December. In 2016, Paul is planning to take his business from a turnover this year of $300,000 to $600,000. He will expand his staff team from 3 to 6. By the end of 2016, Paul wants to be able to move to a larger house as his third child is on the way. To ensure he achieves his goals, we’ve put together a marketing plan – with clear targets. We’ve created the budget so that this marketing plan is fully funded. In October, Paul appointed a digital marketing agency to manage his SEO strategy, and this is already starting to generate results.
And finally a testimonial from Megan Harrison, Online Course Creator and Infusionsoft Consultant.
Working with Denyse has given me so much clarity and confidence in growing my business. One of the areas she helped me with the most was creating a financial forecast that let me see exactly what monthly revenues I need to hit in order to hire additional employees. Having this type of clarity has been a huge catalyst for growth and takes away any overwhelm caused by uncertainty.”
You can listen to Megan’s testimonial on this video.
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